Wednesday, May 10, 2017

What is Google Panda update?

Panda is one of Google’s major algorithmic update that took a toll on all webmasters. It affected the search results in a significant way and made the biggest impact on search which is known to everyone. Taking into consideration a website’s content quality, the main intention of this update is to eradicate sites with duplicate and low-quality content from ranking in the search results.

Google’s panda update has created a lot of havoc and controversies to webmasters who followed the short-cut method of bringing traffic to their website. As a result, sites having low-quality and duplicate contents were blown away. A lot of article submission sites were affected because of this update namely Ezine, suite101, wisegeek, buzzle, hubpages and many more. If you give a damn, then you are thrown away- remember.

How to defend from panda?

The answer to this question is very simple. The main target of Panda algorithm is to eliminate websites that contain low-quality and duplicate contents from ranking in the search engines.  That being said, in order to prevent Google Panda from negatively impacting your site, create contents that are useful to the user and avoid filling junk stuffs; it is as simple as that. By this means you can stay away from getting affected by this update, and can direct your user the right way and produce more organic traffic.


Determining quality

Seeing that, it is all about quality of the content. You need to ensure that your core focus is only on the same. Having said that, if you are besieged to make out such type of content, you can look in search analytics or your site’s analytics program focusing the individual pages!

If a particular page is ranking in Google and receiving enough traffic means then it is so obvious that the search engine is viewing it as quality enough to show high enough in the search results that people are landing there from those Google’s search results. On the other hand, if a page lacks traffic, don’t come to a conclusion that the content is bad, look out for other factors, but you can give a closer look at the content and consider adding a paragraph or two and can make it even more presentable and readable.

How to withstand panda?

Any step taken to remove low-quality content is said to help you deal with this algorithm, however, we have managed list out some of the other handy things that will help you withstand from such a major update like panda.

·       Clean your whole website

·       Remove all scraped content and play down duplicate template content

·       Be careful with affiliate links, ads, and too many outbound links with keywords

·       No multiple pages with the same keyword and no pages should contact one or two paragraphs of text 

·       Fix all duplicate anchor text and links from article directories/low quality sites

·       Get rid of auto generated content and roundup/comparison type of pages

·       Work out on the poor internal linking structure


When you are making an effort to work out on these aforesaid things, you can withstand by and large.

Malicious duplicate content can undoubtedly impinge on your SEO. However, from a Panda point of view, if your core focus is on getting your site ranking well again in Google after a Panda hit, leave it until the end. Google is generally pretty good with reference to sorting it out, and if not, it's something that can be fixed with either some redirects or canonicals. 

Sunday, May 7, 2017

On-Page Search Engine Optimization Strategy 2017

Page Title Optimization
Meta Description Optimization
Meta Tags Optimization
URL Structure Optimization
Body Tags Optimization (H1, H2, H3, H4, etc.)
Update Unique Content and Post
Keyword Density
Image Optimization
Alt Tags & Alt Title Preparation
Anchor Linking and Anchor Text Optimization
Internal Linking Optimization
breadcrumb
XML & HTML Sitemap Creation
Robots.txt Optimization
Footer Tag Optimization
404 Error Optimization
Robots.txt File Creation
Responsive website Design Creation
Site Speed optimization

Off-page SEO Techniques for 2017

Off-Page Search Engine Optimization Strategy (SEO):


1. Social Media Optimization


Top social networking sites



http://www.twitter.com/   
http://www.facebook.com/   
http:/www.linkedin.com/   
http://www.pinterest.com/   
http://plus.google.com/



2. Social Bookmarking Sites


https://delicious.com   
http://stumbleupon.com   
http://digg.com   
http://slashdot.org   
http://diigo.com   
http://technorati.com/

3. Forum Submission


https://www.flickr.com/help/forum/en-us/   
http://www.addthis.com/forum   
https://bbpress.org/forums/   
http://www.careerbuilder.com   
http://www.chronicle.com/forums


4. Blog Directory Submission


Free directory submission list



http://www.boingboing.net   
http://technorati.com   
http://www.networkedblogs.com   
http://www.elecdir.com   
http://www.a1webdirectory.org/

5. Article Submission


http://www.thefreelibrary.com/   
http://www.magportal.com   
http://ezinearticles.com   
http://hubpages.com/   
http://www.brighthub.com/


6. Question and Answer


https://answers.yahoo.com/   
http://askville.amazon.com/   
https://www.quora.com/   
http://www.blurtit.com/   
http://www.ehow.com/


7. Video Submission


https://www.youtube.com/   
https://vimeo.com/   
http://www.ustream.tv/   
https://vine.co/   
http://www.hulu.com/   
http://www.break.com/   
http://www.metacafe.com   
http://www.dailymotion.com/in


8. Image Submission


https://www.flickr.com/   
https://instagram.com/   
https://picasa.google.com/   
https://www.tumblr.com/   
http://www.deviantart.com/   
http://imgur.com/   
https://www.mediafire.com/   
https://www.shutterfly.com/   
http://www.fotolog.com


9. Infographics Submission


http://visual.ly/   
http://www.reddit.com/r/Infographics   
http://submitinfographics.com/   
http://www.nerdgraph.com/   
http://www.infographiclove.com/
http://www.infographicsarchive.com/


10. Document Sharing


http://issuu.com/   
http://www.slideshare.net/   
https://www.scribd.com/   
http://en.calameo.com/   
http://free.yudu.com/

Saturday, May 6, 2017

What is Google RankBrain?

Panda- Google’s search results ranking algorithm targeted at hunting down low-quality content sites and exterminated the rankings of such websites. Penguin, the next algorithm which eradicated websites with unnatural link profiles and terminated the same from the search results!

Both panda and penguin, having succeeded in their overall mission, now Google is all set with the third one, so be ready for the mission. 

Artificial intelligence program- Rank brain


For quite some time now, “an outsized fraction” of the masses of queries a second that folk’s type into the company’s search engine has been construed by an artificial intelligence system, tagged as RankBrain.”

In a nutshell…The rank brain is an artificial intelligence program by Google. Initiated to monitor the search results in a better means, while, directing the growth of Google’s core search algorithm, this is the third most imperative factor in the ranking algorithm with links and content.

So let’s see in detail what Rank Brain is and how does it function and what kind of impact it has on SEO factors.  

The Rank brain is a machine learning technology which is a part of Google’s overall search algorithm. This computer program helps by sorting through the billions and millions of pages it knows about and finds out the ones that are most appropriate and relevant for any particular queries, thereby making the web an easier and better place to search. 

Embedded in machine learning, it will bring into play arithmetical processes and a progressive indulgence of linguistic semantics to gradually study more about exactly how and why people search and relate those inferences to future search results. Instead of being pre-programmed to answer back to some situations in an explicit, pre-determined way it can keep informed itself over time. 

On the whole, this artificial intelligence program by Google nicknamed as Rank Brain is capable of learning and identifying new patterns and then reviewing SERPS (search engine results page) based on its mathematical processes and an unconventional understanding of language semantics.

Importance of Rank Brain


This machine-learning artificial intelligence system is one of the “hundreds” of signals that go into an algorithm that regulates what outcomes appear on a Google search page and where they are ranked. As aforesaid, Rank Brain is the third most important element in determining the results that appear in your search queries.

SEO and Rank Brain


With RB’s instigation, to gain visibility on always shrinking organic search engine result pages, search engine optimizers should be ready to combat for a different war, which is against the machines. Are you wondering about the kind of impact that RB can have on SEO? Then you need to work it out accordingly, read on.

The first and most important step in developing an SEO campaign has always been about outlining your keywords, with this update, you need to have a clearer view of the user perception and start thinking beyond single or double keyword phrase optimization.

To be precise, the whole point to Rank Brain is to not be representing the exact words of the original text, word by word, but to take the inputs of a user into the Google search box and read between the lines what that enquirer really means. If you want to propitiate with RB, then you need to cover all aspects of the keyword.

Just like all other updates that Google has rolled out, even RB focuses on providing relevant and quality information for the end-user of Google.  So, as an SEO or a marketer of any kind, start focusing on what is best for the audience and make sure that all your goals are aligned with Google’s conditions, and you will see your website rank go up high.

Wednesday, May 3, 2017

Free Trial Period SEO Tools 2017


https://ahrefs.com/


Features:


Competitive Analysis
Keyword Research
Back link Research
Content Research
Rank Tracking
Web Monitoring

Trail Days: 2 Weeks


---------------------------------------

https://www.rankranger.com/free-trial


Daily Rank Tracking 

Campaigns 2
Keywords 20
Search Engines (per campaign) 2
Competitors (per campaign) 3
Keyword Tracking Frequency Daily
Local & Maps Tracking
Custom Location Settings
Mobile Tracking
Rank Ranger Mobile App (View Rankings)
YouTube Video Tracking
App Store Search Tracking
Universal Search Results
Competitors Ranking Discovery
Social Signals per Landing Page
Backlink Metrics per Landing Page

Social Analytics

Social Campaigns 2

White Label (Branded Reports)

Client Dashboards 2
Scheduled PDF Reports Unlimited

Marketing Reports & Tools

Keyword Research Suite
Insight Graph
Google Analytics Integration
Search Console Integration & Data Archive


Link Manager 
Links Tracked 500


Reporting API


--------------------------------------------


https://seositecheckup.com/


Features:

Check Related Keywords
Check Competitor Domains
H1 and h2 Tag Test
Robots.txt Test
Broken Links Test
SEO Friendly URL Test
Image Alt Test
Check Back links
Site Loading Speed Test
URL Redirects Checker
HTTPS Test

Trail Days: 14 Days


-----------------------------------------

http://www.copyscape.com/


Features:

Check duplicate content

Trail Days: Free




--------------------------------------------

https://suite.searchmetrics.com/


Features:

Content Performance
Back link Checker
Social Visibility
Rank Checker
Keyword Research
Face book Stats
SEO Competitive Analysis
Web Monitoring

Trail Days: Free


----------------------------------------------


http://neilpatel.com/seo-analyzer/
https://seositecheckup.com/
http://www.seowebpageanalyzer.com/
http://www.seoptimer.com/
https://tools.geekflare.com/
https://www.woorank.com/
http://nibbler.silktide.com/
https://website.grader.com/
https://www.lipperhey.com/en/
https://www.freeseoreport.com/
https://freeseoreport.ca/#

Features:

Check Related Keywords
Check Competitor Domains
H1 and h2 Tag Test
Robots.txt Test
Broken Links Test
SEO Friendly URL Test
Image Alt Test
Check Back links
Site Loading Speed Test
URL Redirects Checker
HTTPS Test

---------------------------------------

https://offers.hubspot.com/free-trial


TRY HUBSPOT'S MARKETING PLATFORM FREE FOR 30 DAYS

-------------------------------------------

https://www.rankranger.com/free-trial

Get a Free 30-Day Trial Now!

-----------------------------------------

http://www.seotools.net/free-coupons/

------------------------

http://www.webseoanalytics.com/free/

Top 10 SEO Companies in Australia May 2017

1) WME

Melbourne, Australia
https://www.wmegroup.com.au/

2) SEO Digital

Fitzroy, Australia
http://www.seo.digital/

3) Newpath WEB

Melbourne, Australia
http://newpathweb.com.au/

4) Boostability

Lehi, Utah
http://www.boostability.com/


5) Whitehat Agency

Sydney, Australia
https://www.whitehatagency.com.au/

6) VJG Interactive

St. Georges Terrace, Australia
http://www.vjginteractive.com/


7) WebiMax

Camden, New Jersey
http://www.webimax.com/

8) BeWrite

Balmain, Australia
http://www.bewrite.com.au/


9) 3Q Digital

San Francisco, California
https://3qdigital.com/


10) Demonz Media

Sydney, Australia
http://www.demonzmedia.com/

source: topseos.com

Free SEO Tools 2017


Google Analytics  (FREE)

http://www.google.com/analytics/

Keyword Planner: (FREE)

https://adwords.google.com/KeywordPlanner

Google Search Console: (FREE) 

https://www.google.com/webmasters/tools


Google Mobile-Friendly Test: (FREE)

https://search.google.com/search-console/mobile-friendly?utm_source=mft&utm_medium=redirect&utm_campaign=mft-redirect


Google PageSpeed Insights: (FREE)

https://developers.google.com/speed/pagespeed/insights/

GTmetrix: (FREE)

https://gtmetrix.com/

Panguin Tool: (FREE)

http://barracuda.digital/panguin-tool/


WooRank: (FREE) 


https://www.woorank.com/

Portent’s Content Idea Generator: (FREE)

https://www.portent.com/tools/title-maker


Google Trends: (FREE)

http://www.google.com/trends/


Varvy SEO Tool: (FREE) 

https://varvy.com/


Übersuggest: (FREE)

https://ubersuggest.io/

Friday, April 21, 2017

Top 50 Infographics submission sites list 2017


1. www.infographicsite.com
2. www.facebook.com
3. www.pintrest.com
4. www.infographicsarchive.com
5. www.iheartinfographics.tumblr.com
6. videoinfographic.com
7. www.visual.ly
8. www.slideshare.net
9. www.designyoutrust.com
10. www.coolinfographics.com
11. www.styleandflow.com
12. www.submitinfographics.com
13. www.infographiclabs.com
14. www.vizualarchive.com
15. www.infographicsite.com
16. www.newsilike.in
17. www.omginfographics.com
18. www.ratemyinfographic.com
19. www.bestinfographics.info
20. www.infographicpics.com
21. www.infographixdirectory.com
22. www.infographicpost.com
23. www.dailystatistic.com
24. www.flowingdata.com
25. www.mashable.com
26. www.infographicsshowcase.com
27. www.pdviz.com
28. www.mediacaffeine.com
29. www.videoinfographic.com
30. www.infographicpost.com
31. www.info-graphic.co.uk
32. www.infographicsite.com
33. www.vizualarchive.com
34. www.infographicsonly.com
35. www.allinfographics.org
36. www.nerdgraph.com
37. www.todayinfographic.com
38. www.infographic.so
39. www.fuckyeahinfographics.tumblr.com
40. www.omginfographics.com
41. www.infographicszone.com
42. www.infographicsmania.com
43. www.infographic.ca
44. www.datagraphie.com
45. www.infographicimages.com
46. www.elearninginfographics.com
47. www.krishnainfographics.com
48. www.infographic.co.za
49. www.infographicreviews.com
50. www.loveinfographics.com

Thursday, April 20, 2017

50 Local Business Directories for Local Marketing


Google
Bing
Yahoo!
Yelp
Facebook
Better Business Bureau
Angie's List
Merchant Circle
LinkedIn
YP.com
Whitepages
Superpages.com
Yellowbook
CitySearch
MapQuest/Yext
Local.com
Foursquare
CitySlick
USDirectory.com
Dex Media
BizJournals.com
TeleAtlas
Discover Our Town
EZ Local
Kudzu
CityVoter
Manta
UsCity
Advice Local
InfoUSA
Infignos
Get Fave
My Huckleberry
Yellowee
MojoPages
Brownbook
Magic Yellow
CitySquares
Map Creator
Judy's Book 
TripAdvisor
Thumbtack
YellowPagesGoesGreen.org
Home Advisor
ShowMeLocal
ChamberofCommerce.com
Yellowbot
Hotfrog
Brownbook
InsiderPages

Wednesday, April 19, 2017

GTmetrix: Free website speed test tool


GTmetrix: Free website speed test tool


GTmetrix: Analyze your site’s speed and make it faster.

GTmetrix is a free tool that analyzes your page's speed performance

Vist: https://gtmetrix.com/


Get a summary of key performance indicators:


Analyze your page with Google PageSpeed and Yahoo! YSlow rulesets

Get your page's Page Load Time, Total Page Size and Total # of Requests

See your page's performance relative to the average of all sites analyzed on GTmetrix



GTmetrix PRO:


More tests, more monitoring, more features.

Visit: https://gtmetrix.com/pro/

PageSpeed checker Tool


Page Speed Tools | Google Developers


Analyze your site performance

Use PageSpeed Insights

With PageSpeed Insights you can identify ways to make your site faster and more mobile-friendly.

Check your site:

PageSpeed Insights:


Visit: https://developers.google.com/speed/pagespeed/insights/


Best Redirect Checker Tool 2017

Best Redirect Checker Tool 2017


Check Your Redirects and Statuscode

301 vs 302, meta refresh & javascript redirects




Introduction to Data Highlighter: Show off your site's data in search


Show off your site's data in search


Does your site contain structured data like event listings or review ratings?

Now there’s a new alternative to webmaster markup for helping Google understand your site’s data. With Data Highlighter, you simply "tag" each data field with your mouse.

Then Google can present your data more attractively, and in new ways, in search results.



Saturday, April 15, 2017

Top 50 local business listing sites list Canada 2017


Facebook.com
Google My Business
Apple Maps
yahoo.com
bing.com
bbb.org
tripadvisor.com
foursquare.com
houzz.com
manta.com
tomtom.com
yellowpages.ca
highbeam.com
yelp.ca
canada411.ca
spoke.com
canpages.ca
brownbook.net
411.ca
2findlocal.com/en/ca
aboutus.com
pagesjaunes.ca
ibegin.com
homestars.com
mapquest.ca
weblocal.ca
tupalo.com
ca.showmelocal.com
yellowpagesgoesgreen.org
allpages.com
ca.enrollbusiness.com
where2go.com
salespider.com
lacartes.com
myhuckleberry.com
cylex.ca
profilecanada.com
n49.ca
foundlocally.com
yellowee.com
cybo.com
directorycentral.com
wand.com
company.fm
yelloyello.com
smartguy.com
canadianbusinessdirectory.ca
hotfrog.ca
ourbis.ca
yalwa.ca
canadaspace.com
iglobal.co
dakitaki.com
bizexposed.com
cdnpages.ca
canadianplanet.net
fyple.ca
findhere.ca
mysheriff.ca
opendi.ca
theblurb.ca
businessnetpages.com
ca.misterwhat.com

Top 50 local business listing sites list USA 2017


Facebook.com  
Apple Maps  
Google My Business 
yahoo.com  
bbb.org   
yelp.com  
mapquest.com  
Foursquare.com  
opentable.com  
angieslist.com  
here.com  
yellowpages.com  
dnb.com   
merchantcircle.com 
manta.com  
citysearch.com  
yellowbook.com  
TomTom   
whitepages.com  
thumbtack.com  
superpages.com  
switchboard.com  
kudzu.com  
local.botw.org  
yellowbot.com  
local.com  
chamberofcommerce.com 
Bingplaces  
dexknows.com  
hotfrog.com  
insiderpages.com 
2findlocal.com  
spoke.com  
ibegin.com  
elocal   
mojopages.com  
showmelocal.com  
yellowpagecity.com 
yellowpagesgoesgreen.org
ezlocal   
citysquares.com  
allpages.com  
yasabe.com  
cylex-usa.com  
justdial.com  
salespider.com  
magicyellow.com  
cortera.com  
myhuckleberry.com 
b2byellowpages.com 
corporationwiki.com 
Opendi.us  
powerprofiles.com 
lookooh.com  
MyLocally  
getfave.com  
directorycentral.com 
yippie.biz  
cmac.ws   
Bizvotes  
n49.com   
Forlocations  
tupalo.co  
localstack.com  
tuugo.us  

Top 50 local business listing sites list UK 2017


Facebook.com
Apple Maps
Google My Business
yahoo.com
bing.com
independent.co.uk
foursquare.com
houzz.com
thesun.co.uk
thephonebook.bt.com
yell.com
manta.com
tomtom.com
yelp.co.uk
freeindex.co.uk
infobel.com
scoot.co.uk
thomsonlocal.com
192.com
brownbook.net
spoke.com
2findlocal.com
ibegin.com
worldweb.com
accessplace.com
uksmallbusinessdirectory.co.uk
europages.co.uk
cylex-uk.co.uk
touchlocal.com
centralindex.com
tupalo.com
thebestof.co.uk
where2go.com
cityvisitor.co.uk
near.co.uk
lacartes.com
misterwhat.co.uk
thetradefinder.co.uk
searchme4.co.uk
hotfrog.co.uk
locallife.co.uk
118.com
cybo.com
wand.com
metromanager.com
yelloyello.com
tipped.co.uk
uk.wowcity.com
inuklocal.co.uk
smartguy.com
smilelocal.com
companiesintheuk.co.uk
opendi.co.uk
citylocal.co.uk
dentonsweb.com
zettai.net
pageinsider.com
bizwiki.co.uk
thelocalweb.net
iglobal.co
mysheriff.co.uk
uk-local-search.co.uk
gomy.co.uk
mylocalservices.co.uk
localmole.co.uk
thediscdirectory.co.uk
theigroup.co.uk
wampit.co.uk
b99.co.uk
expressbusinessdirectory.com
wheresbest.co.uk
townpages.com
ukplaces.com
fyple.co.uk
localstore.co.uk
businessnetwork.co.uk
uk-web-index.co.uk
odovo.co.uk
118information.co.uk
fish4biz.com

Top 50 local business listing sites list Australia 2017


Facebook.com
Google My Business
Apple Maps
yahoo.com
bing.com
foursquare.com
yellowpages.com.au
manta.com
whitepages.com.au
whereis.com
truelocal.com.au
oneflare.com.au
yelp.com.au
brownbook.net
2findlocal.com
worldweb.com
dlook.com.au
wordofmouth.com.au
tupalo.com
hotfrog.com.au
au.enrollbusiness.com
where2go.com
zipleaf.auz.net
salespider.com
startlocal.com.au
agfg.com.au
cylex.com.au
lacartes.com
aussieweb.com.au
cybo.com
yalwa.com.au
wand.com
localdirectories.com.au
bloo.com.au
australianplanet.com
smartguy.com
wowcity.com
localbusinessguide.com.au
aubiz.org
nationaldirectory.com.au
local.com.au
australia.pinbud.com
list-company.com
superpages.com.au
yellowbook.com.au
localbd.com.au
iglobal.co
businesslistings.net.au
localbd.com.au
australianguide.net
tuugo.biz
expressbusinessdirectory.com
localstore.com.au
fyple.biz
poidb.com
wampit.com.au
au.odovo.com
pinkpages.com.au
opendi.com.au